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SPOTIFY RECORDS
BRAND IDENTITY.
VISUAL DESIGN.
What if Spotify was a record store?
This project takes the Spotify brand and transforms it into a totally new brand identity and experience. A physical music-listening experience. Inspiring this new concept from Amoeba, Record Exchange and other record stores, the Spotify record store delivers an authentic experience.
A new logo, color palette, typeface and image treatment inspired by the vinyl record and the grundgy, neon-lit music store experience.
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